Design. Learn. Grow.

Customer & Employee Education Solutions by Jordan Hopkins

Hi, I'm Jordan

My experience is a bit like Neapolitan ice cream: a unique blend of corporate enablement, training, and learning design. I am passionate about putting the learner first.

portrait of Jordan smiling

Customer Education Programs

MNTN University

Contributions

In collaboration with learning designers and multiple departments, I helped oversee the successful launch of MNTN's online academy focused on numerous customer and partner types. It features complex user segmentation, integrations, and modular learning content to meet our persona's needs.

The homepage for MNTN University with the heading "Welcome to MNTN University" and featuring three learning collections: Performance TV, Explore MNTN, and Creative.

Comms & Project Management

I updated internal team members about the progress of MNTN University using Slack. And featured here is an internal marketing video to enable team members ahead of the release. I scripted, narrated, and edited this video using Camtasia.

Tools

• LMS: WorkRamp
• E-Learning: Articulate Rise 360
• Video Editing: Camtasia
• Graphic Design: SnagIt & Canva
• Project Management: Asana
• Data: Looker Studio, Google Sheets, & Zapier
• Comms: Slack & Loom

Intellum Growth Academy

Contributions

During my time as the Education Program Manager for the Intellum Platform, I planned and built out the company's first...• Product training webinar series
• Self-paced, hands-on learning content
• Certification for new admins
All in collaboration with an amazing Edu team!

Beginning of a user management module with the header "People are the heart of any learning program"

Tools

• LMS: Intellum Platform
• E-Learning: Evolve Authoring
• Video Editing: Camtasia & Clueso
• Graphic Design: Canva & Affinity Designer
• Project Management: Asana

Social media announcement for the new Intellum Admin Certification with screenshots of its modules and a video tutorial beneath it.

QuickFrame Academy

Contributions

I collaborated with the QuickFrame team to improve their academy's content discovery and organization, create and schedule custom reports to empower stakeholders, and strategize LMS improvements to better serve their video makers.

Tools

• LMS: WorkRamp
• E-Learning: Articulate Rise 360
• Data: Google Sheets & WorkRamp Reports
• Project Management: Asana

VidMob University

About

VidMob University is a customer education site built with the Intellum Platform. I helped them implement their use of Evolve Authoring and certification courses, while also tackling technical setup. Plus, they were some of the best clients to work with!

Tools

• LMS: Intellum Platform
• E-Learning: Evolve Authoring
• Project Management: Basecamp


Employee Learning

Revenue Enablement at MNTN

Contributions

I consulted and collaborated with MNTN's Revenue Enablement team to help deliver their onboarding events, self-paced learning paths, and more. I also improved the organization of their content libraries to focus on team member roles.

A learning path pulled up on a laptop screen. It's titled "Week 2 SDR - Revenue New Hire Onboarding".
A content library for "Revenue New Hire Onboarding" featuring collections based on different roles, including CX, Sales, and others.

Tools

• LMS: WorkRamp
• E-Learning: Guides feature within WorkRamp
• Curriculum Development: Google Suite
• Project Management: Asana

Employee Product Onboarding

Contributions

Intellum new hires needed quick, "hands-on" experience with our learning platform. In response, I designed, developed, and marketed "Launch" with the Intellum Education team. Click to learn more about the process and to read testimonials!

Tools

• LMS: Intellum Platform
• E-Learning: Evolve Authoring
• Graphic Design: Canva
• Curriculum Development: Google Suite
• Project Management: Asana
• Stakeholder Comms: Genially

New Barista Onboarding

Dialog scenario: Cafe background with Tamara, a black senior barista, speaking to the learner.

About

An award-winning, responsive onboarding course for new baristas. It features branching scenarios and gamified, segmented learning. Designed as pre-training before an in-person workshop.

Tools

• E-Learning: iSpring Suite
• Graphic Design: Canva

Leadership Training

Video playing on Rise course: "Stages for Mentorship"

About

A short and practical course on how to apply Mentoring & Coaching models as a people manager. Requested by the American College of Education's Talent Development department to support faculty and staff in 2023.

Tools

• E-Learning: Articulate Storyline, & Rise 360
• Video: Vyond
• Graphic Design: Canva
• Engagement: Padlet
• Project Management: Trello


Other Projects

Product Training & Enablement

Woman scrolling through a comparison page on her phone.

Video: New Product Integration

A product education video about a new integration between the Intellum Platform and Credly. I scripted, narrated, and edited this to distill the integration's values and setup. Note: this is an abbreviated version to protect proprietary details.Tools: Camtasia and Intellum Platform

Woman scrolling through a comparison page on her phone.

Product Comparison Pages

To address customer pain points and organic search needs, I designed and developed product comparison pages for Techless. Since then, these product education pages have ranked in their top-five in organic reach.Tools: SquareSpace and Affinity Designer

Motivational Microlearning

A micro-course for L&D professionals on how to motivate adult learners. Filled with GIFs, audio snippets, and reflective assessments, this course aims to model what it teaches. Featured on the 7taps website!Tools: 7taps


Toolset

L&D Values

Discover what matters most to me as a learning design professional.

Learner-centric experiences

Business is a human endeavor, so learning should be flexible, discoverable, and authentic. I always perform Needs and Task Analyses by getting to know the learner and by collaborating with SMEs closely. In the end, it's all about serving the learner and helping them grow.


The joy of learning

Your employees and clients shouldn't get a finger cramp from clicking "Next." Learning experiences should immerse people in authentic, relevant, and enjoyable eLearning. My career began in education, where I strove to spark the joy of learning in others. To me, learning is more than a source of business ROI. It's a positive force for change.


Clarity and professionalism

I have experience consulting enterprise-level clients on learning initiatives and developing eLearning for employees. No matter who I work with, I lead with clarity and professionalism. I am an active listener, proactive project manager, and responsive learning designer. I err on the side of over-communicating to make sure all parties meet their deliverables. Most importantly, I sprinkle compassion and honesty over it all.

Let's get in touch!

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